Marketing is the life blood of every business, small, medium, and large.
Everything happens in the World because of Marketing. You find the right house in the right location, you enroll your children into the schools of your choice, groceries get into stores, and you find a favorite cologne or fragrance because of marketing. Millions of people watch the Super bowl, you find new Church homes…all as a result of some form of marketing.
A few marketing styles:
-Grass Roots, Direct sales
-Word of Mouth, referred by an existing customer
-Used Car Style of Marketing, high visibility sub value
-Harvard Style Marketing, high quality article writing
-I have more…
Marketing put simple is the art of helping others make informed buying decisions.
In my last private dinner meeting with a few business owners, I discussed the importance of cost effective marketing for their businesses in this economy. Most of my new clients are business owners who are also full-time employees or have other businesses that they manage. A few are in the entertainment business, and others have brick and mortar establishments. I usually provide them with cost efficient means to market, save money, and grow new business.
Just something to think about…
Everyone is not the ideal customer for your product?